As they step through the huge vault door at the World of Coca-Cola, visitors are transported into a tale about the most famous and mysterious trade secret in history—the secret formula of Coca-Cola.
Through a porthole, visitors experience a magical holographic vision of a time when Coca-Cola’s brand identity was threatened by a bevy of rank imitators.
A fun digital mirror experience immerses visitors into Coca-Cola and transforms them into effervescent bubbles.
These six animations recount stories from Coca-Cola’s history that leave guests wondering what may or may not be true.
In this interactive touchscreen experience, visitors peer through a magic window into the nine homes of Coca-Cola and have to decide for themselves what’s truth and what’s fiction.
In this fully immersive interactive game, visitors find themselves being led by the man in the hat through a series of virtual environments across time and place where the secret formula has been kept through the years.
In this immersive experience, visitors use their own virtual shadows to reveal hidden messages about the secret formula, while a mysterious figure attempts to thwart their efforts.
A grid of 16 screens shows visitors security camera feeds from within the exhibit galleries in real time, along with 3D building animations, real-time affected camera feeds, and secret messages that seem to come from a “ghost in the machine,” and visitor photos taken by two hidden cameras which add their faces to the display.
When they open a drawer, visitors are surprised to find a screen in which they are immersed in a 3D digital world with a mysterious character.
Live compositing of a real-time video feed transforms a standard security monitor into an immersive experience.
This interactive combines physical computing and generative graphics and music to give visitors the experience of attempting to create the perfectly balanced flavor profile.
Visitors get a glimpse into secret Coca-Cola history through a series of portals reminiscent of early-film era nickelodeons.
From behind two large glowing text-covered surfaces, larger-than-life figures act out a crucial moment in Coca-Cola history.
Visitors to the National Geographic Museum will encounter one of the largest and most valuable collections of Anglo-Saxon gold ever found. This iPad-based installation shares the excitement of discovering such a rare treasure.
Take a journey on the path to diplomacy with this educational Web site. To capture the spirit of this important facet of government, Second Story created a site that would lead visitors through a diversity of stories that exemplify diplomacy.
Visitors to the High Museum in Atlanta will see Picasso, Matisse, and Warhol with a fresh lens when they download the ArtClix mobile application. This photo-sharing app reveals additional information about the artworks and provides a streamlined method for sharing pictures online.
Located on the same campus as the National Institutes of Health, where scientists conduct cutting-edge medical research, this gallery takes a different path to promote the same mission.
This site supports the exhibit, Native Voices: Native Peoples’ Concepts of Health and Illness, with a wealth of image galleries, an interactive timeline, and educational resources.
Occupying a focal point in the rotunda gallery of the National Library of Medicine in Bethesda, Maryland, this media installation tells the story of Native peoples' healing traditions.
This gallery of interactives creates a treasury of first-person accounts of Native medicine in action.
© 2012 Second Story, Inc.